Facebook is removing some of its metric starting 30 April 2019

Facebook is removing some of its metric starting 30 April 2019. Facebook has continually been upgrading its Adverts its advertising platform, as well as its Facebook marketing policies. Facebook has been focusing on giving optimum utility to its advertisers in its platform. Whether it has to be in the form of ad experience or its […]

How to Generate B2B Leads Globally and Build Brand Awareness

For every business and organization building brand awareness and generating leads is one of the important tasks in their venture. To understand this in a deeper level it something like this – building brand awareness is like people knowing about you and recognizing you, whereas generating leads is acquiring clients or customers for your business […]

TOFU MOFU & BOFU Guide to Content Strategy to Sales & Marketing Funnel

TOFU, MOFU and BOFU a content strategy to sales and marketing funnel is a guide to your Content Strategy plan. Your Content Marketing guide to sales and lead nurturing. Previously in our article, we have already discussed the three levels of complete Content Marketing campaigns and planning level. What is Content Marketing? and myths of content […]

What is Content Marketing? Analyzing it and Breaking the Myths of it

What is Content Marketing? Analyzing it and Breaking the Myths of it. It is the process of curating and creating a unique, high-quality and a valuable content which constitutes to attract, inform and engage the audience, whilst promoting the brand itself. In our previous article, we had discussed What is Content Marketing? Also, we had […]

Pinterest partners with leading social media platform Hootsuite boosting its marketing segment

Pinterest partners with leading social media platform Hootsuite boosting its marketing segment . One of the leading social media management platform and a MarTech 150 RADAR company, Hootsuite, has reported a global partnership with Pinterest. This association is bringing about the native integration of Pinterest into the Hootsuite stage. Following the patterns revealed in Hootsuite’s […]