Instagram’s currently the fastest growing social network, having gone from 600 million to 800 million active users in the past 12 months – and that’s before you consider the rising use of Instagram Stories (now up to 300 million daily active users).
But with increased attention comes equivalent interest from brands, which means that while there are now more people to reach on the platform, and more ways to do so, you’re also going to be competing with other brands for space, and attention within the Instagram feed.
Are you looking to put more focus on Instagram in 2018? If you are, here are five tips to help optimize your Instagram presence, and ensure you make the most of your opportunities on the platform.[…]
Source: Retail Dive
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